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Hiro photographer

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Hiro was a Japanese-American commercial photographer renowned for his fashion and still life photography for leading magazines such as Harper’s Bazaar, Vogue and Rolling Stones.

Hiro arrived in New York in 1954 where his career began as Richard Avedon’s apprentice. Recognising Hiro’s talent, Avedon soon sent him to Harper’s Bazaar legendary art director Alexey Brodovitch. Within a few years Hiro had risen to extraordinary heights in the industry. He worked under Brodovitch’s direction from 1956 and in 1963 became the only photographer under contract at Harper’s Bazaar, a position he would keep for the next ten years. Although no longer under contract, Hiro continues to take assignments for the magazine.

Hiro loved exploring the possibility of the extraordinary, embedding his images with surprises, abnormalities and Surrealism. To look at a photograph by Hiro is to come face-to-face with a picture rife with unusual lighting effects, surprising angles, juxtaposing elements and bold colours. Richard Avedon described Hi

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Hiro

Hiro (born in 1930) is known for his distinctively conceived and precisely realized images across a range of subjects including fashion, portraiture, and still life. Born Yasuhiro Wakabayashi in Shanghai to Japanese parents, he grew up in China and spent the years following WWII in Japan before coming to the US in 1954. Early in his career, Hiro worked as an assistant for the celebrated photographer Richard Avedon who, upon recognizing Hiro’s talents, introduced him to Alexey Brodovitch, the legendary art director of Harper’s Bazaar. By the early 1960s Hiro had become a widely admired figure in the field. His work was known for its originality and technical innovation, with bold uses of light and color, and an elegant sense of surrealism. This exhibition focuses on a selection of Hiro’s fashion images that demonstrate how he applied his unique visual aesthetic to the work of fashion and jewelry designers such as Halston, Pierre Cardin, Harry Winston, and Elsa Peretti, among others. This will be the first solo exhibition of Hiro’s work to be held in a major American museu

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Hiro, as he was known professionally, was born Yasuhiro Wakabayashi in 1930 and grew up in China and Japan before immigrating to America in 1954 to study photography. In 1956, he was hired by Richard Avedon who quickly recognized Hiro’s talent and introduced him to the legendary art director of Harper's Bazaar, Alexey Brodovitch. Brodovitch invited Hiro to join the magazine in 1958 and by 1963 he became the only photographer under contract, a distinction he held for more than a decade.

Hiro was known for his intense focus, precise attention to detail, and technical mastery of the medium. He frequently defied conventional aesthetics by conceiving of unexpected juxtapositions with the resulting images intensified by a delicate balance of inventive lighting, vivid colors, and dynamic compositions or perspectives, which also often imbued his work with a sense of the surreal.

Hiro is regarded as having influenced generations of photographers and in a 1965 issue of Camera magazine, Avedon wrote of him, “He is no ordinary man. He is one of the few artists in the history of photogra